More people now ask AI assistants for recommendations. These assistants draw on web content, so the same work that helps SEO helps here.
What helps
- Clear, factual pages about what you do, where, for whom and at what price.
- Answers to common questions in short, quotable paragraphs.
- Mentions on other trusted sites: reviews, directories, articles.
- Consistent information everywhere, so assistants are not confused.
- Access: allow the AI crawlers you want in robots.txt. The AI crawler checker shows which ones you block.
Measure it
An AI visibility check asks an assistant the questions your customers ask and shows whether your brand appears, and which other sites are named instead.
An example check
Ask an assistant: "Which company offers water purifier AMC in Indore?" If your brand does not appear but competitors do, look at what is published about them: reviews, directory listings, articles and clear service pages. Those sources shape the answer.
Content that helps
- A clear "about us" page with who you are, what you do, where and since when.
- Service pages with prices or price ranges and areas covered.
- FAQ pages with direct answers.
- Case studies and reviews.
Keep information consistent
If your website, business profile and directory listings show different addresses or phone numbers, assistants may give wrong details. Fix inconsistencies first.
Check regularly
AI answers change as models and sources update. Re-run your key questions every month or two and track how often your brand is mentioned.
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